Monday, May 9th, 2016 9:46 am

Team Cinelli Chrome at Red Hook No. 9.

Posted by: kris

Year in and out the Cinelli Chrome team is a force to be reckoned with in the track deuterium circuit. They were back in NYC vying for top spots at Red Hook Brooklyn. Here’s a peek into their journey on the east coast…




Friday, April 29th, 2016 11:35 am

Streets of Chrome | Mike Hernandez.

Posted by: kris

Chrome spent some time with Mike Hernandez navigating the streets of NY for their most recent Streets of Chrome. From his days as a pro skateboarder to working on track bikes and fighting fires in The Big Apple this dude has just about done it all…with style.



Wednesday, March 30th, 2016 10:32 am

Streets of Chrome | CJ Nelson.

Posted by: kris

Chrome supports a diverse group of athletes bridging the gap between cycling and everything from bike messenger to pro surfers. CJ Nelson talks Chrome gear and catching waves as he makes his way from the winding roads to the salty caps of sunny Santa Cruz. If you’re not familiar with CJ and his place in surfing it would be well worth the look up as the dude is pretty inspirational…


Tuesday, March 29th, 2016 3:48 pm

VHS MAG | Cardiel in Tokyo.

Posted by: kris

With his ties in skateboarding and cycling John is always globetrotting the world to some of the most rad places. He skipped over to the Chrome Tokyo hub a couple months back to spin records at their grand opening before taking to the streets. VHS Mag caught up with him for a quick spot on riding in Tokyo, music and what he’s got coming down the pipe…


Wednesday, March 9th, 2016 4:02 pm

Fresh Chrome Spring Arrivals.

Posted by: kris

The weather’s a changin’ and Chrome is here to deliver just in time for spring. They’ve added a bunch of fresh tops, kicks and jackets just in time for the mixture of warm and wet temps ahead. Pop over for a look at the whole set of new additions…definitely digging those grey/gum Truk Pro SPDs!



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Monday, February 22nd, 2016 8:47 pm

Streets of Chrome | Damian Riehl.

Posted by: kris

Chrome has quite a few soldiers on the streets putting their goods through the daily ringer. From messengers to photographers ¬†and sometimes a combination of the two, they rely on their bags to keep them moving…enter Damian Riehl. The Portland courier gives you the rundown on his current favorites in this newest Streets of Chrome piece. Gotta love these profile pieces and the inside look they deliver…


“I have my health, but I don’t have any money.”



Wednesday, January 6th, 2016 11:11 pm

Chrome F/W ’15.

Posted by: kris

Chrome just dropped a few new soft goods just in time for ol’ El Nino. Of the new releases the Cobra 2.0 is by far my favorite new piece and definitely going to end up in the rotation. Pop over to peep all the new additions live now!



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Monday, December 21st, 2015 5:09 pm

Team Cinelli Chrome 2015.

Posted by: kris

Team Cinelli Chrome hit the pavement harder than ever this year vying for the number one finish in the Red Hook series. Despite crashes and some rough racing the crew slid into the top spot at this year’s final event in Milan. A rad profile piece here on their success coming out on top!


Monday, May 25th, 2015 12:52 pm

Fresh From Factory: Chrome Woven Work Shirts.

Posted by: kris

Chrome¬†upped their workwear game with the new Woven Work Shirts fresh from the factory. They’re doing these up in small batches with hand picked materials so you know these will fit like a champ. Pop over to see the whole line-up and stay tuned for the next release!


Monday, May 18th, 2015 2:05 pm

Chrome Customs Visit.

Posted by: kris

In a factory just a stones throw from Sacramento threads fly as Chrome Customs cranks out one of a kind bags for urban cyclists around the globe. It’s rare to get a peek into the Chico, Ca headquarters so this quick bit is a rad look at the entire process. If you’re looking for something unique to carry for the day’s adventures pop over to the Chrome Custom builder or roll into a Hub!